This schema pertains to your website and contains information about the website’s title, description, intended audience, creator, and content.
Properties #
info #
site name
required
name
The name of the website.
It defaults to the Site Name dynamic value, which retrieves the Site Title from WordPress.
alternate name
alternateName
An alternate name for the website (typically shorter).
site url
required
url
URL of the website.
It defaults to the Site URL dynamic value, the url of your homepage.
description
description
A description of the website.
It defaults to the Site Description dynamic value, which retrieves the Tagline from WordPress.
credits #
creator
creator
The creator of the website.
You can select from a dropdown of available business, organizations and persons, or you can right click on the field and enter a text value or a WikiData reference.
publisher
publisher
The publisher of the website.
Defaults to the default Business schema. You can select from a dropdown of available business, organizations and persons, or you can right click on the field and enter a text value or a WikiData reference.
copyright
copyrightHolder
The party holding the legal copyright to the website.
Defaults to the default Business schema. You can select from a dropdown of available business, organizations and persons, or you can right click on the field and enter a text value or a WikiData reference.
year
copyrightYear
The year during which the claimed copyright for the website was first asserted.
Defaults to the current year.
content #
languages
inLanguage
The languages of the content.
Defaults to the Language dynamic value which is the locale of WordPress.
main entities
mainEntity
Τhe primary entitites described in the website.
You can select from a dropdown of available business, organizations, persons and items, or you can right click on the field and enter a text value or a WikiData reference.
about
about
The subject matter of the content.
You can select from a dropdown of available business, organizations, persons and items, or you can right click on the field and enter a text value or a WikiData reference.
image #
website image
image
An image for the website.
Defaults to the Site Logo dynamic value.
audience #
audience
audience
The target audience for the website.
Defaults to General Audience. You can create more Audience schemas in the corresponding scope.
extra #
social & wiki
sameAs
URLs of reference Web pages that unambiguously indicate the item’s identity. E.g. the URL of the item’s Facebook page, Wikidata entry, or official website.
search bar
potentialAction
Enables a search box that is scoped to your website when it appears as a search result.
If this toggle is enabled the following property is added to the website schema that is generated only in the front page of your website:
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://example.com/?s={search_term_string}"
}
"query-input": "required name=search_term_string",
"url": "https://example.com"
}
search url
target
The URL of your website that receives and handles the search query.
For most wordpress sites you can leave this setting as is. If you use some plugin that uses some different url structure you can change it accordingly. For example instead of https://example.com/?s={search_term_string}
your URL might be https://example.com/?q={search_term_string}
.